Great Steak Franchise Capitalizes on America’s Love for Cheese

Cheesesteak makes top 10 list of nation’s favorite cheese-inspired foods

Great Steak America’s Premier Cheesesteakhas been in tune with American consumers’ craving for all things cheese for more than 30 years. That demand is not abating today. In fact, cheesesteaks came ranked as one of American diners’ 10 favorite cheesy foods nationwide in a 2018 study by restaurant delivery service Bite Squad.

3 steak sandwiches with a few fries

“It’s no surprise to us at Great Steak™ that the classic Philly cheesesteak is a favorite pick for American diners. Great Steak uses quality meat, and customers trust that Great Steak will deliver on that comfort food promise. They expect that from our brand. With Great Steak, customers also get dinner and a show — they get to watch their Great Steak sandwich being prepared in front of them. It’s fresh, it’s a product that they get to customize and watch it being prepared to their liking. That is a huge plus with today’s consumers who love customization,” says Kari Combs, Vice President of Operations.

The classic Philly cheesesteak also is a winner for our franchisees from an operations perspective as it is the key to a simple and cost-effective menu.

“The strength of Great Steak lies in the simplicity of the menu,” says Joe O’Brien, Director of Research and Development for Great Steak. “We deliver a great product with all of the authenticity of the cheesesteak that I grew up eating in the Philadelphia area. It’s very easy for me to get excited about the brand just by being from that section of the country. One of the first things that you’ll notice about the Great Steak brand is the fresh bread, baked daily in-house. Our sirloin steak is sliced and shipped to us directly from Philadelphia.”

Our straightforward menu gives customers what they want

A lot of restaurant brands stray from their core brand offerings to please everyone and keep up with trends. Their menus can become overwhelming and confusing, which is a big turnoff for consumers who want a reliable, consistent experience when they dine out. A Great Steak cheesesteak franchise counters that with a small menu of classic offerings — sandwiches, potatoes, salads and sides — that is easy to understand and order from.

Great Steak Combo Meal

“When people decide they want cheesesteak, they have made up their mind,” Combs says. “They don’t want to get hit with two dozen offerings that are similar, or totally different. The Great Steak menu is small but still offers plenty of flexibility when it comes to customizing an order to get it just how that customer wants it.”

Great Steak is a low-cost investment opportunity with a proven business model in the $19 billion sandwich industry. Since the brand’s founding in 1982, the Great Steak cheesesteak franchise family has grown to more than 60 locations nationwide as it collarborates with entrepreneurs who are passionate about bringing the classic American cheesesteak experience to their communities. Franchise owners enjoy the support not only of Great Steak’s top-shelf management team, but also that of Kahala Brands™, one of the most trusted names in franchising with more than 3,000 premier locations nationwide. Whether you’re looking to bring authentic cheesesteak sandwiches to a shopping mall near you or wanting to open a friendly neighborhood eatery, Great Steak offers the right opportunity at the right time. There’s never been a better time to open a Great Steak.

Learn more about the Great Steak franchise

For in-depth details about the Great Steak franchise opportunity, request our free franchise report. You also can learn more by visiting our research pages.

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