Authentic cheesesteak sandwich drives high revenues
The American sandwich market will top $27 billion in the coming years, according to IBIS World. One of the key factors driving this growth are niche sandwiches.
From the Reuben to the muffaletta, diners are searching for unique culinary creations, ethnic twists on traditional sandwiches and the explosive flavor of time-tested favorites. Great Steak provides an authentic cheesesteak experience that is driving sales, building a brand identity and attracting legions of devoted cheesesteak sandwich fans.
Great Steak was founded by two brothers who fell in love with cheesesteak on a trip to Philadelphia in 1982, and it became one of the first brands to bring the classic cheesesteak experience to the rest of America. Led by a passionate executive team with proven experience in growing franchise systems, Great Steak is the premier cheesesteak franchise nationwide.
Here are just a few ways Great Steak is tapping into the growing market for niche sandwiches.
Great Steak franchise owners provide an authentic cheesesteak experience
Authentic cheesesteak sandwiches require three simple ingredients: thinly sliced, savory sirloin steak, melted cheese and a baked-in-house French roll, crunchy on the outside but soft enough on the inside to soak up all the juices. This delectable sandwich’s loyal legions of fans enthusiastically gush about the cheesesteak on blogs and foodie sites all over the Internet.
Great Steak focuses on these core ingredients and uses them as a springboard to a dynamic, exciting menu that has customers coming back time and again for a delicious, savory meal. While we focus on the great original cheesesteak sandwich, we also innovate with new sandwich offerings featuring unique flavor pairings and ingredients.
Our simple menu appeals to not only cheesesteak purists, but to the largest demographic in the United States: millennials. According to Gordon Food Service, 49% of millennials say that sandwiches other than burgers are their favorite food. GFS reports that restaurants “don’t need to be the flashy gastro hotspot to be appealing” to millennials because what they want is a brand with a voice, food with flavor and the ability for customization — all of which they can find at Great Steak.
Cheesesteak sandwich franchise market is growing
With more than 100 locations in malls and neighborhoods across the country, Great Steak is proud to be America’s Premier Cheesesteak sandwich franchise. Our franchise owners produce average revenues in excess of $466,000 a year, according to Item 19 disclosures in our latest FDD.
With two unique franchise models, we are positioned to produce decades of success for the savvy entrepreneur or the aspiring restaurateur. For those individuals seeking to bring cheesesteak sandwiches to their neighborhood, we offer the in-line restaurant model with an initial investment beginning at $129,200.
No mall food court is complete without an authentic cheesesteak sandwich shop, and Great Steak is the best choice for shopping malls and strip centers from coast to coast with our food court franchise model. Initial investment for the food court model begins at $146,600.
There has never been a better time for Great Steak
An article on Smithsonian.com recently stated just how big the sandwich market is in the U.S. Americans consume a whopping 120 million sandwiches — every day.
Sandwich shops are exploding in popularity, from panini grills to bagel steamers. Great Steak franchise owners tap into this popular market for authentic, unique niche sandwiches, providing that Philly cheesesteak experience in malls and neighborhoods across the country.
With more than 30 years of successful locations behind us, Great Steak is looking to the future. A Great Steak franchise offers a proven business model, an iconic brand and a sustainable, scalable business with the low startup costs that make it a worthwhile investment for entrepreneurs of any stripe. There has never been a better time to join Great Steak.